Researchers Create Winning Strategy to Combat Vaccine Misinformation on X

A new in-depth analysis shows that users who reply to misinformation about the Covid-19 vaccine on X, formerly known as Twitter, with a positive attitude, politeness, and strong evidence are more likely to encourage others to disbelieve the incorrect information.

Researchers from three Georgia Tech schools found the most effective way to confront vaccine misinformation on the X platform.

They also created a predictive tool to show users whether their reply will succeed in changing minds or backfire and reinforce the misinformation. It can also pinpoint well-meaning replies meant to contradict misinformation but that interfere with social correction.